Zambrero.
Mexican with a mission.
Zambrero.
Mexican with a mission.
BUSINESS PROBLEM
How to sell burritos in a competitive Quick Service Restaurant environment while communicating the brand's social purpose - to help end world hunger?
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SOLUTION
Mexican with a mission - a multi-media brand idea expressed in everything from TV, retail, social media through to store design.
BUSINESS PROBLEM
How to sell burritos in a competitive Quick Service Restaurant environment while communicating the brand's social purpose - to help end world hunger?
​
SOLUTION
Mexican with a mission - a multi-media brand idea expressed in everything from TV, retail, social media through to store design.
Zambrero have donated more than 21 million plates of food to help bring an end to world hunger
through their Plate 4 Plate initiative and are on target to reach 1 billion by 2025.
The Twelfth Window continue to build their brand story through the line.
Zambrero have donated more than 21 million plates of food to help bring an end to world hunger
through their Plate 4 Plate initiative and are on target to reach 1 billion by 2025.
The Twelfth Window continue to build their brand story through the line.
Medecins Sans Frontières.
While Medicins Sans Frontieres are well known for the work they do, few people realise the support they need from volunteers in the non-medical fields.
Working with M&C Saatchi Geneva, we developed a recruitment campaign to attract electricians, plumbers and technicians – all crucial skills required to run a hospital camp in a war zone.
The campaign ran in Europe and has been distributed to all MSF regional offices to run globally.
The work won a silver lion at Cannes.